About Dura

"Dura" (American Spanish: [du.?a]; English: "Hot")[a] is a single by Puerto Rican rapper Daddy Yankee from his upcoming studio album El Disco Duro. On January 18, 2018, El Cartel Records released "Dura" and its music video, directed by Carlos Pérez, filmed in Los Angeles and based on 1990s style and visuals. The song was written by Daddy Yankee, Juan Rivera, Luis Romero, and Urbani Mota, and was produced by Los Evo Jedis. A remix version featuring Becky G, Bad Bunny and Natti Natasha was released on April 27, 2018.

The single has been described as an uptempo reggaeton track with reggae influences and lyrics about a good looking woman. Commercially, the song topped the charts of 14 countries and reached the top 10 of five others. In the United States, "Dura" peaked at number 43 on the Billboard Hot 100 and at number two on the Hot Latin Songs chart. The track garnered Daddy Yankee his first Latin Grammy Award for Best Urban Song at the 19th Latin Grammy Awards.